{"id":23049,"date":"2024-09-02T16:12:26","date_gmt":"2024-09-02T22:12:26","guid":{"rendered":"https:\/\/prysmianpro.com\/?p=23049"},"modified":"2024-09-02T16:20:02","modified_gmt":"2024-09-02T22:20:02","slug":"prysmian-lidera-la-transformacion-digital-y-energetica-del-mundo-por-medio-de-la-sostenibilidad","status":"publish","type":"post","link":"https:\/\/prysmianpro.com\/en\/prysmian-lidera-la-transformacion-digital-y-energetica-del-mundo-por-medio-de-la-sostenibilidad\/","title":{"rendered":"Prysmian leads the digital and energy transformation of the world through sustainability."},"content":{"rendered":"<p>In a world increasingly aware of the importance of sustainability, Prysmian is leading<br \/>\ntoward a greener and more equitable future. This is the vision of the company's new General Manager<br \/>\nfor Central America and the Caribbean, Tiago Souza, who is bringing his perspective to<br \/>\nensure that the best energy and telecommunications cables transform the world.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Less is more<\/strong><\/p>\n<p>According to Souza, sustainability goes beyond a trend; it is the very reason for being of the<br \/>\nbusiness in the future. 'We must recognize the finiteness of resources and the urgent need to<br \/>\nuse them responsibly. I have a phrase for this: less is more. In other words<br \/>\nthe philosophy of carrying out more green initiatives with less impact on the planet.<\/p>\n<p>How does this vision translate into Prysmian's daily operations? The company, on a global level<br \/>\nactively works on sustainable initiatives. Some of them, Souza explains, have been in place<br \/>\nfor more than a decade.<\/p>\n<p>Sustainability is not new to us at Prysmian; it is part of our DNA.<br \/>\nbusiness. From streamlining supply chains to the launch of<br \/>\ngreen products, Prysmian is on a mission to promote a culture that is friendly to the environment.<br \/>\nthe planet, both inside and outside the company,\u201d he said.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>A change from Central America and the Caribbean<\/strong><\/p>\n<p>Prysmian's sustainable approach goes beyond the mere production of green cables. It<br \/>\nalso aims to integrate the culture and learnings from all the regions around the world where<br \/>\nwe have a presence.<\/p>\n<p>In the case of the Central American and Caribbean region, its richness and wisdom are<br \/>\nhistorical in ecological matters, which can contribute to the business sustainability of<br \/>\nPrysmian worldwide.<\/p>\n<p>Tiago Souza expanded: 'One of Prysmian's main areas is the one that drives the world<br \/>\ntowards renewable energies. With Costa Rica, for example, as a leading country in generation<br \/>\nclean electricity, Prysmian sees a unique opportunity to contribute to the development of solutions<br \/>\ngreener and more distributed energy solutions in other parts of the planet. Let us remember that the cable does not<br \/>\nis not just a passive component in the energy and telecommunications transition, but rather<br \/>\nit constitutes the epicenter of sustainability. It is the tool that connects people from<br \/>\nin a clean and sustainable way, bringing renewable energy and communication to remote and<br \/>\ncreating a positive impact on entire communities.\"<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Challenges and opportunities: the path to a sustainable future<\/strong><\/p>\n<p>The path to sustainability is not without challenges. Souza acknowledges that Prysmian<br \/>\nhas much to contribute from its successes already achieved, but also, much to improve.<\/p>\n<p>The company has committed to a global carbon neutrality plan by 2050, with<br \/>\na focus on diversity throughout the organization. In this regard, we have developed<\/p>\n<p>innovative products, such as compostable compounds and green products, but<br \/>\nwe recognize that there is still a long way to go. The implementation of logistics<br \/>\nreverse logistics or circular economy are key steps towards waste reduction and the promotion of<br \/>\na more sustainable lifecycle for our products,\" Souza detailed.<\/p>\n<p>Some of the achievements that can be cited as a reference within the facilities of<br \/>\nPrysmian in Costa Rica includes the certification of zero emissions and CO2 neutrality in the<br \/>\ncountry's production plant, demonstrating the commitment to reducing the carbon footprint of<br \/>\ncarbono.<\/p>\n<p>Additionally, sustainability is encouraged among employees by offering incentives<br \/>\nsuch as electric vehicle parking and creating an inclusive and<br \/>\ndiverse<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Change agents for our stakeholders<\/strong><\/p>\n<p>As a leader in the industry, Prysmian understands the importance of influencing stakeholders<br \/>\nkey. The company's rebranding, which was completed in February 2024, is just one<br \/>\nexample of Prysmian's commitment to sustainability and the energy and<br \/>\ntelecommunications transition.<\/p>\n<p>Souza shares that his previous experiences in Brazil, where he saw firsthand the<br \/>\nimpact a company can have on the adoption of sustainable practices throughout the country,<br \/>\nwhich serve as an inspiration for everything that can be achieved in Central America and the Caribbean.<br \/>\nI recognize that Prysmian has an important role to play in influencing<br \/>\ncustomers, the market, and government towards more sustainable decision-making. Through actions<br \/>\ntangible and daily actions; and awareness events, Prysmian is promoting sustainability and<br \/>\ndemonstrating its commitment to a greener and more equitable future among all entities<br \/>\nwhere it has influence, and we expect more achievements in this regard in Central America and the Caribbean.<br \/>\nSouza added.<\/p>\n<p>In a world where sustainability is more important than ever, companies like Prysmian<br \/>\nand leaders like Tiago Souza are undoubtedly making a difference.<br \/>\nOur company, with its experience and bold vision, along with a commitment to action,<br \/>\nare transforming the energy and telecommunications cable industry and paving the way for<br \/>\na more sustainable future for all.<\/p>\n<p>With a focus on innovation, collaboration, and corporate responsibility, Prysmian<br \/>\ndemonstrates that sustainability is not just an achievable goal but an urgent necessity.<br \/>\nin the fight against climate change and global inequity.<\/p>","protected":false},"excerpt":{"rendered":"<p>En un mundo cada vez m\u00e1s consciente de la importancia de la sostenibilidad, Prysmian lidera el camino hacia un futuro [&hellip;]<\/p>","protected":false},"author":1,"featured_media":23066,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"om_disable_all_campaigns":false,"inline_featured_image":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"two_page_speed":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-23049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar"],"acf":[],"_links":{"self":[{"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/posts\/23049","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/comments?post=23049"}],"version-history":[{"count":3,"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/posts\/23049\/revisions"}],"predecessor-version":[{"id":23074,"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/posts\/23049\/revisions\/23074"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/media\/23066"}],"wp:attachment":[{"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/media?parent=23049"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/categories?post=23049"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prysmianpro.com\/en\/wp-json\/wp\/v2\/tags?post=23049"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}